Case Study Title
Case Study abstract. Brief description of the case study that leads into the solutions we provided. Case Study abstract. Brief description of the case study that leads into the solutions we provided. Case Study abstract. Brief description of the case study that leads into the solutions we provided. Case Study abstract. Brief description of the case study tha. Maybe just four sentences.
Client: Florida Optometry
Venue: Name of Venue
Platform: Virtual / Hybrid
Objective
In response to COVID-19 and travel restrictions, the Renewable Energy Buyers Alliance (REBA) challenged us to reimagine their in-person Member Summit and convert it to a virtual experience that was interactive and fun for their attendees.
Alignment
From strategy to content development, event management, registration management, virtual production, platform selection and technology management.
Set up Virtual Presentation Studios in 2 separate rooms for an enhanced streaming experience and interaction between both and the remote audience.
Coaching for the presenters and individual production kits to guarantee speakers had optimal lighting and equipment.
Outcome
Because the event was specifically designed to be shared and continuously live on-demand, it made it easier for individuals to amplify through their channels and the press to take notice. Forbes shared it to their outlet’s readership, which is roughly 36,122,993, and resulted in 910 shares which is the ad equivalent of ~$67,900. REBA increased their digital audience by 268 new followers with a 1.81% average engagement rate, which for a newly established membership organization, is a significant increase.