Every year, Encore surveys thousands of meeting and event professionals about meeting/event patterns and formats, how they spend their money and their biggest concerns. Individually, these quarterly Planner Pulse reports form snapshots of current industry trends. But taken collectively, we can begin to forecast where the industry is headed. Looking at the big picture painted ...
Key findings from the Encore 2022 Winter Planner Pulse With the world of events ever-changing, staying up-to-date on the latest industry trends is an essential tool for crafting successful experiences. To help ensure your event design, programming and format resonates with today’s audiences, Encore surveys meeting and event professionals quarterly to capture a closer look ...
Jan 27 2023
Encore Marketing
Watching in-person meetings and events return has been exciting. Industry trends have shifted rapidly over the past year which has kept event planners on their toes. Our Winter 2022 Planner Pulse Report indicates that 70% of planners are currently booking or sourcing new events. The industry is getting back on its feet and many events ...
Wedding planning gets underway once more little by little; hybrid events have gained ground where the future is within reach of our hands. In the Romance industry, this change takes an interesting direction: hybrid or distance weddings. José Dzul tells us about this interesting trend. With Love Streaming you will be able to offer the ...
In the middle of 2021, a year that we will never forget, while the pandemic happens, we held another IBTM Americas 2021 edition at Centro Citibanamex in collaboration and sponsorship of Encore and many other companies and associations, with great results more as 2,000 in-person attendees, 8,000 appointments with business opportunities, 350 exhibiting companies with ...
In recent years, South Asian weddings celebrated in our country have increased, placing Mexico as one of the principal destinations to carry out these majestic weddings. Something that characterizes them is undoubtedly their splendid colors, culture, music, and audiovisual atmosphere elements that make a wedding stand out and differentiate itself from others. To understand the ...
Black History Month is celebrated around the world, at different points in the year, by a number of countries. As we look forward to Black History Month celebrations, let’s begin with two countries who have their observances throughout the month of February – the United States and Canada. February 1 marks the beginning of Black ...
You’re planning an event and you select your venue. What’s next? In a venue, a floor plan provides limits to stay within the physical boundaries of the building itself. What happens when you introduce the digital environment of a hybrid event? How does that impact your participant experience? I’ve put together three easy-to-remember environmental cues ...
In November of 2020, we surveyed 2,000 of our customers and asked various questions about hybrid events. When we asked them to give a general forecast of their 2021 events, our survey respondents shared that they plan to allocate nearly 80% of their total spend on virtual and hybrid solutions. To maximize your total spend, ...
