All couples have a unique story. Every place, every song they’ve found that fits their journey and every up and down they’ve been through, shapes their bond in a very special way. Thus, every wedding is special on its own way. Let your wedding be as specially yours as you want to. One of the ...

The revelation of the color of the year from Pantone Color Institute has become almost a tradition. They have been promoting this statement since 2000, based on observations of certain industries related to fashion and media. The romantic world of weddings, as you can imagine, is not the exception, but how can you incorporate next ...

Planning a wedding is one of the most exciting experiences of your life. And being an event full of special moments, we could say it’s quite an emotional ride. You can’t anticipate what you are going to feel throughout the ceremony or the dinner. However, there is a way to connect with the emotions of ...

Wedding planning gets underway once more little by little; hybrid events have gained ground where the future is within reach of our hands. In the Romance industry, this change takes an interesting direction: hybrid or distance weddings. José Dzul tells us about this interesting trend. With Love Streaming you will be able to offer the ...

In the middle of 2021, a year that we will never forget, while the pandemic happens, we held another IBTM Americas 2021 edition at Centro Citibanamex in collaboration and sponsorship of Encore and many other companies and associations, with great results more as 2,000 in-person attendees, 8,000 appointments with business opportunities, 350 exhibiting companies with ...

In recent years, South Asian weddings celebrated in our country have increased, placing Mexico as one of the principal destinations to carry out these majestic weddings. Something that characterizes them is undoubtedly their splendid colors, culture, music, and audiovisual atmosphere elements that make a wedding stand out and differentiate itself from others.  To understand the ...

Black History Month is celebrated around the world, at different points in the year, by a number of countries. As we look forward to Black History Month celebrations, let’s begin with two countries who have their observances throughout the month of February – the United States and Canada. February 1 marks the beginning of Black ...

You’re planning an event and you select your venue. What’s next? In a venue, a floor plan provides limits to stay within the physical boundaries of the building itself. What happens when you introduce the digital environment of a hybrid event? How does that impact your participant experience? I’ve put together three easy-to-remember environmental cues ...

In November of 2020, we surveyed 2,000 of our customers and asked various questions about hybrid events. When we asked them to give a general forecast of their 2021 events, our survey respondents shared that they plan to allocate nearly 80% of their total spend on virtual and hybrid solutions. To maximize your total spend, ...